Fashion Feature > Mulmul

15Jun10

The fine muslins of Dhaka, then Bengal, India, were famous when Babylonian and Assyrian kings ruled Western Asia. They were among the wares first brought to England and America by the old East India Company. Mulmul or Mull, as fine muslin is called in Hindi, is a very finely spun cotton yarn. It is light, soft against the skin, has a lovely fall and breathes well, thus making it ideal for hot, humid and dry weather.

A Fine Arts graduate, Puja Chodha moved from Bangalore to New York ten years ago. She conceived her brand Mulmul – comfy-chic loungewear – and founded her company pickypixie inc. in 2008. Her Spring Summer’10 launch collection, Waking Dreams, showcases no prints or colours – just a simple calm, handcrafted lounge-in feel, in what else but mulmul. Reminiscent in parts of Victorian India and at times the comfort of the white Kutchi kediyu and parsee sadras. A sensuous yet sensible wardrobe for an Indian summer, anywhere in the world. The only thing missing, perhaps Lakshmi Menon. Presenting the delicacy and beauty of Mulmul.

“Inspired by my lucid-dreams and memories of childhood fairy tales, mulmul’s debut collection “waking dream” was born. I wanted to be able to create the romance of dressing up for bed at night and waking up to run quick errands without compromising on comfort and style.”

“Inspired by pixies and fairies, this whimsical lounge dress is hard-worked to perfection. Floral white-on-white hand-embroidery adorns the front and back yoke and large gathered sleeves offset the soft n sheer embroidered cuffs. Easy, loose and comfortable, wear it any way you wish.”

“This hand embroidered, circles and knots bow jacket adds a bit of individuality to any outfit. Wear it to dress up or dress down and take any ensemble from day to night.”

“Gathered at the wrist, with hard-worked smock-texture detailing on the front and back yoke with round cloth buttons, this delicately collared shirt-dress morphs from sleep to street. Wear it indoors or out, with a casual low slung belt and booties and flaunt your better side.”

“Nidra Eye Mask – Spirals and birds hand embroidered with fine Indian zari (silver thread) embellish this whimsical eye mask. An elastic band secures the back and a cotton bow tie conveniently ties onto one side.”

“Lounge around your home in this comfy, slit-sleeve kimono wrap with sheer raw edges and convenient front pockets. Ends around 5” above the ankle. Sip in a bit of “me time” and watch the day go by…”

“Light weight gossamer cotton with a ribbon bow-tie front and a petite lace trim makes this little coverup a perfect add-on that morphs any outfit from casual to chic.”

“These comfy and cute ruffle n bow underpinnings are a little gem to perk up any day.”

“Lovely summer day dress with pin-tuck, lace and and ruffles; fastens with a ribbon-tie back and ends above the knee. Paired with personal accessories, makes this versatile frock romantic or edgy.”

< Ranging from light jackets to tunics, camisoles to shorts and shirts to dresses, Puja said her clothes are fun, versatile and morph into simple yet stylish silhouettes. And of course, perfect for lounging in or stepping out for the day. Visit her website to see more. >

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17 Responses to “Fashion Feature > Mulmul”

  1. Reblogged this on DesiCrafts and commented:
    An awesome collection of Mulmul and Muslin clothes by Indian by Design. We liked it so much that we were forced to re-blog this one!

  2. 2 shweta

    i really loved it

  3. snaps are good

  4. What beautiful, soft fabrics! Does the brand actually use handwoven muslin from Bengal?

  5. 5 Mee

    Malmal is such a source of inspiration-cool comfortable, soft and chic. Its the best there is:)

  6. 6 yashi bahuguna

    jst loved it…the details…the use of fabric…its awesome..

  7. 7 kavita

    Good to see mulmul in new range…
    fantastic collection………
    hope to see new in mulmul…..

  8. 8 puja chodha

    Thank you for this wonderful feature Kavita!

    Sheila, we do not have a distributor in the UK but are getting alot of inquiries for PR and representation…so I’m hoping we get there soon πŸ™‚
    Meanwhile you may browse/shop our online store http://www.mulmulstore.com

    thanks!
    puja

  9. Cool concept, down to the details.

  10. For over 150 years we Parsis have used mulmul for the sudras we wear. The sudra is a thin vest like garment worn by all Parsis after their navjote is performed usually around the age of 7-9 years.

    The mulmul sudra is worn at all times and many of my friends would call it the “Parsi Shirt”. Good to see it become fashionable again πŸ™‚

  11. 12 sheila coombes

    Do you have a distributer in the uk ?

  12. 13 purvi

    ooohhhh! nice πŸ™‚ very sexy

  13. Absolutely love the details she has put in!!

  14. 15 Tasneem

    Very breathable clothing.

  15. 16 rajni dhanda

    hey….it was lovely..mulmul , cottons…r my fav. fab….keep it up…gud wishes

  16. 17 Swati

    To die for…..!!!



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